ANALYZE
Make decisions with data‑driven audience analytics
Increase revenue by up to 40% with high-value data. Gain real-time insights into visitor behavior and analyze in-store content effectiveness with advanced data analytics.
EU AI ACT
COMPLIANT
COMPLIANT
GDPR
COMPLIANT
COMPLIANT
LGPD
COMPLIANT
COMPLIANT
CCPA
COMPLIANT
COMPLIANT
Visitor Insights and Impression Analytics

DISPL Kit 3 PRO for quick start

Advanced data analytics
TRUSTED BY COMPANIES OF ALL SIZES
Like Google Analytics, but for offline business
Get audience data in real time
It allows to showcase your latest products, services, and promotions in real time.
Stay current. Save time and resources.
Lets your business quickly adapt to new market trends and customer preferences.
Manage thousands of screens with one person
Digital Signage provides centralized control over multimedia content across big screen networks
Visitor Insights
Our AI collects and analyzes real-time visitor data using DISPL sensors or your existing equipment. The data is then visualized in interactive dashboards, enabling you to understand and respond to customer needs efficiently.
Make decisions based on data
- Amount of traffic, bounced traffic, number of leads, peak time, demographics and face expressions.
- Notifications about waiting customers.
- Customer journey analysis.
Learn more

Privacy
Face attribute detection, not recognition. The collected data cannot be used to identify any specific individual.


Local AI with edge computing
AI-powered software leverages edge computing to process visitor insights on device and in real-time.


Compliance with global standards
AI algorithm complies with industry standards for data protection: AI ACT, GDPR, LGPD, and CCPA.


Enhanced Analytic Accuracy
The Body Shape AI Model improves visitor count accuracy by detecting individuals even when their faces are not visible, reducing miscounts caused by profile angles or face coverings.
Extended Detection Range
By recognizing human silhouettes, the new model ensures people are tracked even if they are further away from a sensor, increasing the reliability of traffic analysis and traffic heat maps.
Extended visitor journey map
The new algorithm opens up unique potential for customer journey maps. It not only analyzes demographic attributes of your audience but it also understands when they turn away from sensors and then turn back.
Comparison: Visitor Insights and traffic counters
DISPL does not replace traffic counters but complements them by serving a different purpose. While counters track the number of visitors, DISPL analyzes their demographics, behavior, and engagement levels. Both solutions should be used together for deep audience analysis.
TRAFFIC COUNTERS
PURPOSE
Count the number of visitors entering and leaving the store
Analyze customer demographics and behavior in key store areas
COUNTING ACCURACY
High counting accuracy, but doesn’t distinguish repeat entries
Lower counting accuracy, but distinguishes repeat entries and provides context
DEPTH OF ANALYSIS
Only traffic numbers
Gender, age, engagement, facial expressions, interest in ads
MEASUREMENT AREAS
Entrances and exits
Specific store areas
BUSINESS IMPACT
Shows overall traffic flow
Shows audience characteristics, helps optimize marketing and merchandising
COMBINED USE
Provides accurate number of foot traffic
Gives details about demographic groups, and what store areas attract them
Impression Analytics for digital signage
This solution is designed to analyze the effectiveness of in-store marketing. It collects data on the number of impressions, views, dwell‑time, and demographics of the viewers.

Know the force of content on your screens
This solution helps businesses analyze content efficiency and earn revenue by selling data to advertisers. It also enables targeted content, giving brands control over their audience.
- Real views
- Conversions
- A/B tests
- Dwell-time
Learn more
Detailed reports
Know the real number of views of your campaign compared to the number of impressions.


Only verified views
AI considers the viewing duration of more than 1.5s and the head rotation by less than 30° relative to the surface


Excludes staff
AI automatically understands that an employee is in front of a sensor with 80% accuracy


Integrate analytics with POS systems or enrich your BI system with API

Analytics for POS Systems
Boost your POS system with DISPL High-Value data

API add-ons for your BI system
Integrate DISPL’s analytics data into the existing BI system
Get an expert consultation
Start collecting audience analytics with
DISPL Kit 3 Pro
AI-powered analytics
+
Software
+
Hardware
Place the DISPL Fast Start Kit in your store (exit zone/checkout zone/etc.) and start seeing real data about your visitors immediately!
* Let us know if you have your own equipment. You can purchase software subscription separately.
Prices do not include shipping, customs duties, and taxes. For pricing information in your region, please contact your local representative.
Prices do not include shipping, customs duties, and taxes. For pricing information in your region, please contact your local representative.
Advanced Data Analytics
DISPL Dashboard suits all your needs
The dashboard enables you to calculate marketing ROI, enrich online targeting with real visitor data, analyze staff performance, and compare the efficiency of different branches.
Make data-driven decisions
- Audience demographics and emotions
- Real conversions in offline channels
- Marketing performance
- Partner performance
- Reports by day, week, month and year

Sell more with engaging and targeted content
- Control promotional content remotely
- Target different groups with special content
- Attract attention of shoppers
- Analyze content efficiency
- Relocate budgets on best-performing activities

Measure and increase conversions
- Customer journey analysis
- Compare data from different store areas
- Find best-performing in-store locations
- Create in-store customer pipelines
- Track efficiency of umbrella campaigns

Be ready for peak times with traffic heatmaps
- Find when target audience comes to your stores
- Manage staff according to traffic data
- Measure staff efficiency
- Know customer portraits in different stores
- Help salespeople sell more with targeting

Manage all your hardware in one platform
- Real-time monitoring
- Configure switching and recovery rules
- Make planning according to criteria / tags, locations, screen formats, interests

Key features
Compatible with all operating systems
Features & Architecture
PRESENTATION
Download a presentation with architecture and features of our platform
Download PDF
Frequently asked questions
Got questions? Book a 30-minute call to learn how to analyze, engage, and monetize your offline audience to boost sales.
How many visitors come to my store and who are they?
DISPL will show you the number of visitors by day/week/month and their socio-demographic portrait.
How many visitors convert into customers?
See the conversion to customers and match checks with socio-demographic portraits using API.
How can I measure effectiveness of my printed ad or my Digital Signage content?
Number of contacts, engagement time and other metrics will tell you how effective your content is.
Does my POSm content convert into sales?
With DISPL, you can measure conversion into visitor engagement and further into sales.
How can I check marketing efficiency?
You can understand marketing efficiency by checking the amount of visitors with maximum engagement.
Any chance to see the best-performing brand zone?
Yes, the data will show you which brand zones perform better so you can adjust your offline strategy.
How do I understand which marketing content is more effective?
With DISPL's Engagement Data you can understand with marketing campaign is better.
Who is my ideal customer?
Age and gender data helps you get a realistic portrait of your audience and adjust your campaign message accordingly.
Can I customize a campaign for better targeting?
Target campaigns by age, gender, emotions or additional properties like hat or glasses to increase the effectiveness of your marketing campaigns.
Can I adjust my trade marketing budgets according to this data?
Use the collected data to enrich your online targets and understand how effective your online campaigns were.
Do you have an API to match your data with my purchases and stocks?
Yes, we can match our data with yours.
Can I provide brands with reports that they can use to improve sales?
Yes, you can provide brands with access to actionable reports.
Can I use this data to optimise sales assistants' schedule?
Yes, you can see when your employees bring more conversions and optimize their schedule according to this data.

Learn how to analyze, engage and monetize offline audience to increase sales
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