Effective marketing with dynamic pricing

Pain points:

• The difficulty of effectively promoting sales and discounts leads to a 15% decrease in sales in a given store.
• Failure to target promotions to specific customer segments results in a 20% reduction in marketing campaign effectiveness.
• Not being able to track the impact of in-store promotions on sales results in a 10% decrease in overall marketing ROI.

Value Propositions:

• Implementing real-time in-store promotions on digital signage can increase sales by 20%.
• Targeting specific customer segments with promotions can increase marketing campaign effectiveness by 30%.
• Tracking the impact of in-store promotions on sales can increase overall marketing ROI by 15%.