Reach customers with the targeted marketing message based on gender, age, mood, in-store journey, dwell time and others
Reinforce Brand Stands in flagship stores
Utilize brand screens at the stands to increase brand recognition, to communicate brands directly to the customer
Optimize content management at the screens
Decrease the time for setting up the new campaign on the screen.
Increase COVID and sanitary safety in the store
Show the real-time quantity of people in the store and check if customers wearing facial masks
Measure Your Offline Conversions
Understand content impact and take action across your offline customer journey
TRUSTED BY WELL-KNOWN BRANDS
Consumer electronics retail customers expect more and more from their offline shopping experience. As an owner of electronics retailer, there are many things to consider when a customer walks in. Managing your entire business, especially if you run stores in multiple locations, can be challenging.
Check below case study how to solve major in-store challenges.
How Kotsovolos allowed brands to communicate with customers using personalized messages and provided stores with real-time COVID safety information
With more than 90 physical stores, Kotsovolos is one of the leading electrical and electronics retailer in Greece.
Goals
01
Reinforce Brand Stands in flagship stores
Utilize brand screens at the stands to increase brand recognition, to communicate brands directly to the customer.
02
Increase COVID safety in the store
Show the real-time quantity of people in the store and check if customers wearing facial masks.
03
Optimize content management at the screens
Decrease the time for setting up the new campaign on the screen. The target time was 5 mins per campaign.
Results
Following solutions were successfully implemented in Kotsovolos flagship stores, fulfilling the goals mentioned above.
Gender targeting
Interactive scenarios
Audience analytics
Mask detection
Gender targeting
Mask detection
Interactive Scenarios
Ready to get started?
Understand and engage offline visitors as in e-commerce.
