Screensaver on sample devices

Consumer Electronics Retailers can use digital signage to display interactive and engaging content on sample devices in-store, such as smartphones, tablets, and laptops. This can improve the customer experience by providing customers with a hands-on demonstration of products, and increase their likelihood of making a purchase.
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Pain points:

  • Customers struggle to experience all the functionality of sample devices in the store.
  • A lot of digital surfaces in retail stores are not used as a marketing tool and do not generate revenue.
  • Difficulty tracking customer interactions with sample devices in store, lack of data on which products are most popular among customers.
  • Limited interaction with sample devices can lead to poor understanding and lack of customer interest in the product.

Value propositions:

  • Using digital signage to display interactive and engaging content on sample devices in a store can increase customer engagement by up to 30%.
  • Increase sales by improving customer experience with sample devices, plus track customer behavior and preferences to optimize product placement and marketing strategies.
  • Additional benefits: Accurate sample device visits, attempts and usage statistics.
  • Providing shoppers with hands-on product demonstrations can increase their chances of making a purchase by up to 25%.
  • Adding a screen saver on sample devices can lead to an increase in overall sales in the consumer electronics category of up to 15%.
We redefine
communications at points of sales, together
Serge Gale
Chief executive officer

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