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Pain Points:
- Difficulty navigating the transportation hub, leading to confusion and frustration for passengers.
- Lack of clear and up-to-date information about amenities and services in the facility.
- Long wait times due to passengers getting lost or not being able to find the information they need.
Value Propositions:
- Improved wayfinding and navigation for passengers, leading to a more efficient and satisfying travel experience.
- Increased usage of amenities and services in the facility, driving additional revenue.
- Real-time monitoring and analysis of passenger behavior through audience analytics, allowing for optimization of wayfinding and information displays for maximum effectiveness.