This particular content can be shown by triggers:
- Time (for example, show special offers every 15 minutes).
- Data from sensors, including targeting by gender (for example, when more than 3 clients are in front of the sensor or when the client is near the sensor for more than 10 seconds).
Pain points:
- Limited ability to engage visitors in communication
- Limited ability to make upsales
Value propositions:
- Sales increase for special offers/related products by 20%, and for beverages by 40% by increasing the emotional value of the offer
