Our priority is to increase analytics quality while keeping costs to our partners and clients as low as possible. Previously, a DISPL Kit Pro (Box + Sensor) could collect data only from a single location and a single visitor movement direction. This limitation affected advanced analytics scenarios such as Customer Journey tracking and Dwell Time calculation.
For example, when a sensor was installed only at the entrance, the system could detect incoming traffic but could not identify visitor exits or analyze the full customer path. To cover both directions, users had to purchase and install two separate Kits.
With the new dual sensor support feature, these scenarios can now be covered using a single DISPL Box connected to two sensors.
Before
One DISPL Box connected to only one sensor:
- Two DISPL Boxes
- Two power connections
- Two network cables
Now
One DISPL Box can now support two connected sensors:
- One DISPL Box
- One power outlet
- One network connection
- Deliver content playback
- Collect audience analytics from two sides simultaneously
Why it Matters
This feature significantly reduces deployment and hardware costs while expanding analytics capabilities. Customers can now achieve richer visitor insights, including Customer Journey tracking and Dwell Time analysis, with a more efficient infrastructure setup.
Key benefits include:
- Lower installation costs
- Reduced hardware requirements
- Simplified deployment
- Better scalability
- More complete audience analytics
- Improved support for double-sided display environments
